Healthcare businesses need to maintain an active online presence to build consumer engagement, loyalty, and satisfaction. Digital marketing enables physicians and health specialists to showcase their services to a […]
PPC Marketing Tips for Healthcare and Medical Professionals
Are you planning to launch a unique pay-per-click advertising campaign for your medical practice and not sure where to start? Companies in every industry can benefit from pay-per-click (PPC) advertising and this is particularly …
Creating a Unique Medical and Healthcare Website Design – Key Points to Focus
With changing times when people embrace new conditions created by the global COVID-19 pandemic, patients are increasingly depending on the internet to locate healthcare providers and avail services. Right from symptoms checking …
Google My Business Optimization Most Valued for Local Businesses
Survey reveals that marketers consider Google My Business (GMB) optimization as the most valuable service for local marketing in 2020. That’s insightful for medical website marketing …
How Technology Has Improved Digital Marketing in Healthcare
Technology is constantly evolving and it has brought in various advantages to businesses in all sectors. The healthcare sector for instance, has benefited immensely from technological advancements. It has helped in improving the quality of life by integrating new innovations into …
Schema Mark-up Can Help Improve SEO Performance in Voice Search
With access to the Internet 24/7, people prefer to search for healthcare information online and this is transforming the search landscape. With innovative emerging technologies, healthcare businesses and marketers …
AdSense Changes, June Update and Mobile SERP Redesign
Medical SEO companies are always busy since Google keeps evolving its search results with algorithmic changes or design innovations. June 2019 Core Update The first week of June 2019 could witness yet another core Google update …
Grow Your Healthcare Business with LinkedIn & Other Social Media Avenues
Social media plays a critical role in how people interact with each other and for businesses it influences how companies interact with potential customers. It is a powerful tool for organizations to reach the target market and many social media platforms…
Why Integrate Automation in SEO for Healthcare Businesses
Today, you have instant information right at your finger tips on the Internet. You can access the healthcare information you are looking for with a single click. Everyday potential patients search for doctors, medical information and services online before…
Key Strategies for Outsourcing Healthcare Software Development
The surge in information technology and easy access to a variety of information has forced business entities to go digital and the healthcare industry is no different. As more and more number of people now rely on Google for medical information, it has …