Designing for Health: Essential Tips for Healthcare Website Design

Designing for Health: Essential Tips for Healthcare Website Design

Patients are relying on healthcare websites for many things right from symptoms checking, remote consultation, to locating nearby healthcare providers, scheduling appointments and paying bills. Therefore, it is important for healthcare organizations to design and develop a great medical website. A website is the first point of contact between a patient and a healthcare practice. It plays a key...

Dos and Don’ts of Healthcare Email Marketing

Dos and Don’ts of Healthcare Email Marketing

With several unique changes occurring in the healthcare arena, digital marketing for healthcare is quite challenging. Building a strong online presence is important for healthcare practices to grow. Healthcare providers are on the constant lookout for unique strategies to communicate with the patients and keep up with the changing SEO trends. Healthcare email marketing is an effective digital...

How to Retain Your Patients with Email Marketing

How to Retain Your Patients with Email Marketing

The use of digital technologies surged in all areas after the outbreak of the Covid-19 pandemic, including the health sector. Email marketing, influencer marketing, content marketing, Search Engine Optimization (SEO) marketing, social media marketing, pay-per-click, and mobile marketing are popular digital marketing techniques. Email marketing has been found to be more effective than any other...

How Online Reviews Help Potential Patients

How Online Reviews Help Potential Patients

In today’s digital world, online reviews have overtaken word of mouth marketing. Online reviews are just as important for the healthcare institutions as they are for any other business. Patients trust online reviews and …