How to Retain Your Patients with Email Marketing

How to Retain Your Patients with Email Marketing

The use of digital technologies surged in all areas after the outbreak of the Covid-19 pandemic, including the health sector. Email marketing, influencer marketing, content marketing, Search Engine Optimization (SEO) marketing, social media marketing, pay-per-click, and mobile marketing are popular digital marketing techniques. Email marketing has been found to be more effective than any other...

15 Most Effective Blogging SEO Tips 2022

15 Most Effective Blogging SEO Tips 2022

A blog post serves as an excellent platform to connect with your audience, helps in promoting products and services, and engage with your audiences or target market. Optimize your blog posts with relevant keywords to help the search engines identify your website, drive traffic, and rank high on the search engine results page (SERP). This way, your blog posts gain visibility and direct more...

LinkedIn Users can now Highlight Career Breaks on Their Profile

LinkedIn Users can now Highlight Career Breaks on Their Profile

People take career breaks for many reasons such as to learn a new skill, for parenting, to cope with a bereavement, caregiving, layoff, and so on. Career breaks are considered unprofessional by many employers and they tend to reject candidates who take a break. Popular employment-oriented online service LinkedIn took note of this practice and has come up with a new feature that allows users to...

Tactics to Craft the Perfect Outreach Email

Tactics to Craft the Perfect Outreach Email

Mastering ways to create a perfect outreach email is important to generate leads for your business. Implementing innovative digital marketing strategies to find and connect with customers can be a challenging task. The good news is that email marketing has a higher ROI than other channels. A search engine optimization company can help you boost your ranking with an effective email marketing...

What Strategies to Incorporate into Conversion Rate Optimization This Year

What Strategies to Incorporate into Conversion Rate Optimization This Year

Conversion rate optimization (CRO) is an essential strategy that helps businesses drive more revenue, build a loyal customer base, increase brand awareness, and improve the overall user experience. Today, customers have more options than ever before and you need to fuel your CRO efforts with data-driven insights. If you are a business owner who wants to get more people to your website, then...

Instagram Rolls Out Auto-Generated Captions for Feed Videos

Instagram Rolls Out Auto-Generated Captions for Feed Videos

On March 1, 2022, Instagram announced on Twitter that the company is launching auto-generated captions for IG Feed videos. This will make Instagram more accessible for users who are in the deaf and hard-of-hearing communities. Brands prefer Instagram over other social media platforms for its creative visual interface, which has taken the social media marketplace by storm since its launch in...

What Is Log File Analysis in SEO?

What Is Log File Analysis in SEO?

Want to know how users and search engines interact with your site, the most active pages in your site that drive organic traffic, and the number of SEO visits to your site? The answer is there in your site’s log file. So, what is a log file? A log file is a server.   Image source Log file records are collected and stored by the web server of the site, for a certain period of time. Professional...

Top Tips for Branding Your Business

Top Tips for Branding Your Business

‘Branding’ is an important consideration for businesses. Many people prefer choosing branded businesses because they believe that such businesses are reputable and trustworthy. At the same time, many people assume that branding is just the logo and tagline of a business. However, it’s more than that. It is considered the most important aspect of any business whether small, large, retail or B2B....

Agencies SEO Services Global Market to Reach $83.7 Billion in 2025

Agencies SEO Services Global Market to Reach $83.7 Billion in 2025

The agencies SEO services market comprises both on-premise and cloud-based deployment SEO services by a digital marketing agency or digital marketing services company. According to Research and Markets, the agencies SEO services global market is expected to reach $83.7 billion in 2025 at a CAGR of 19.6%. The market reached $40.9 billion in 2021 from $37.84 billion in 2020, expanding at a...

15 Great Tools to Help You in Your Business’ Website Development

15 Great Tools to Help You in Your Business’ Website Development

Website development has become essential for all types of businesses to achieve their online marketing objectives. An experienced web development company in New York can design a website in line with each client’s business and needs. The website is the face of your business to the world. It’s how people get to know the kind of business you are and the products and services you offer. It is...