The e-commerce industry is advancing at a rapid speed and for 2016 experts expect the overall revenue of the sector to grow by 15%. Competition is fierce in this sector and online businesses need to learn the art of online sales and …
5 Tactics to Improve the Ranking of Your Healthcare Website
Basically, search engine optimization or SEO is a process in which a website’s visibility is improved so that can be found in major search engines people search using relevant keywords. For example, in a search for dentist in Ontario, every …
September 29 Is World Heart Day – Make Sure You Are Reaching Out to Patients Who Need Cardiology Services
Cardiovascular disease (CVD) remains the number one cause of global deaths and places a high economic burden on countries. The World Heart day aims at spreading awareness about these heart ailments. Founded in 2000, World Heart …
Important Aspects in SEO for a New Medical Website Platform
Your medical website may need to be refurbished for better rankings. It has to serve the health information needs of your customers ultimately and bring in the visitors and conversions, depending on what your goals are. You could …
Essential Strategies for Medical Website Marketing
Having a medical website is an effective way of enhancing the visibility of your practice and connecting with patients. However, most often, healthcare professionals do not know how to approach medical website marketing effectively. A …
Should Your Practice Focus on Testimonials and Reviews?
Testimonials and reviews are an accepted part of a medical SEO strategy, and for a good reason. They are devoid of any sales pitch and present true opinions to the potential patients or customers out there …
How to Use Social Media to Enhance Your Content Marketing
You need great content for worthwhile social engagement, content that will inspire action and motivate your audience to share your content with others. For any business including healthcare, social media optimization and content marketing services provided by a digital marketing agency will prove highly supportive in terms of social interaction. Content marketing through social media is an...
7 SEO Practices for Your Medical Website to Rank High
Consistent high rankings in the search results pages ensure constant visibility online, which increases the chances for people visiting your site. That’s organic search performance, and search engine optimization (SEO) is a collection of …
Tips to Enhance Mobile App Marketing for the Medical Industry
It is estimated that mobile phone users in the world are five times the number of desktop computer users. This is why mobile app development provided by a medical SEO company has become an important element of online …
Is Click-through-rate a Ranking Factor?
Click through rate (CTR) refers to the number of people who click a link against the total number of people who had the opportunity to do so. Optimizing your website using relevant keywords, tags, links and quality…