The present day digital marketing efforts focus on location based search, which is on the rise and there has been a lot of progress regarding measuring online to offline behaviour. Online ads drive offline activity of customers, which can be…
The Necessary Art of Rewriting Old Blog Posts to Make Them New
Blogs are an important aspect of healthcare digital marketing and healthcare SEO. Though it may seem a fairly straightforward thing to do, running your blog as part of building up your practice has its challenges…
Difference Between White Hat and Black Hat SEO Techniques
Technology is rapidly changing and healthcare businesses are greatly relying on healthcare digital marketing to improve their reach and make services/products available to a large number of consumers…
Five Versatile Mobile App Development Frameworks
Mobile app development is one of the much sought after mobile SEO services because these provide an effective way of reaching out to targeted consumers. Healthcare digital marketing focuses on developing the best mobile healthcare apps and software…
Major App Trends of 2017 for Healthcare Marketers to Focus On
Hospitals, physician practices, medical equipment manufacturers and other healthcare organizations need to incorporate intelligent medical Internet marketing strategies. A major part of that strategy is mobile app development …
Relevance of Live Videos in Healthcare Digital Marketing
Along with a perfect mobile optimized website and informative content sharing, live videos play a crucial role in digital marketing. A Cisco Study predicted earlier that by 2019, 80% of the world’s internet traffic will be video and online video …
Key Things to Consider in Healthcare Digital Marketing
In an era where consumers spend considerable time on healthcare and wellness, digitalization should become a benchmark for the healthcare industry. Digital media plays a key role in the healthcare system. Though digital transformation…
Top 7 Challenges Involved in Healthcare Digital Marketing
The US healthcare industry is constantly evolving, presenting opportunities as well as challenges for healthcare marketers. Now, the focus is on a healthcare delivery model that is based on patient satisfaction, good outcomes and …
4 Tips to Help Improve E-commerce Conversion Rates
The e-commerce industry is advancing at a rapid speed and for 2016 experts expect the overall revenue of the sector to grow by 15%. Competition is fierce in this sector and online businesses need to learn the art of online sales and …
5 Tactics to Improve the Ranking of Your Healthcare Website
Basically, search engine optimization or SEO is a process in which a website’s visibility is improved so that can be found in major search engines people search using relevant keywords. For example, in a search for dentist in Ontario, every …