With access to the Internet 24/7, people prefer to search for healthcare information online and this is transforming the search landscape. With innovative emerging technologies, healthcare businesses and marketers …
6 Outdated Website and SEO Practices to Avoid
The Internet keeps evolving because it is alive and vibrant. Quite like how word usages change over the decades in a live language, trends in the Internet also keep evolving or changing totally. While we are familiar with the minute changes …
Why You Should Always Add Alt Text to Your Images?
Website on-page optimization has so many aspects to it, but an easily overlooked factor is alt text. Incorporating the appropriate alt texts for a page’s images has many advantages. Experienced healthcare content writing
Don’t Let Negative Reviews Put You Down, Make Them Work for You
One of the major tasks of healthcare search engine optimization companies is to monitor mentions of their client organizations online. Reviews are the first place to look. Positive reviews are great for the practice …
Is the New Interest Tag Feature of Facebook Important to Improve Traffic?
Utilizing social media in your digital marketing is a good business strategy because it helps in targeting prospective customers or patients. The most popular social media sites differ hugely by the level of usage in different …
How to Improve Your Medical Website’s Conversion Rate through Optimization
Any website’s conversion rate refers to the number of times your website visitors convert on an offer. When it comes to the medical industry, it is critical to follow the best practices for conversion optimization to reach the target audience ….
Is Bragging on Social Media Good or Bad for Medical Practices?
Medical businesses have now realized the importance of social media marketing and with new changes to Google’s search algorithm, it is more important than ever for medical businesses to engage in social media to boost medical SEO…..
Key YouTube SEO Tools to Improve Your Rankings
As discussed in our last blog, YouTube is one of the best platforms for long-term video engagement. The second most visited site on the web, right after Google, YouTube is a boon for digital marketers. Video marketing is a key SEO…..
Importance of Video in a Successful Online Marketing Campaign
The importance of video marketing cannot be overemphasized, particularly when considering the wealth of pure SEO benefits it gives you. When you really need to make your organization sustainable by bringing in more earnings, you need…
How Physicians Can Ensure HIPAA Compliance on Social Media
Social media optimization is one of the major elements of digital marketing for healthcare. The social networks serve as a great outreach mechanism in ways that conventional marketing just can’t. And for physicians and healthcare centers…