Website on-page optimization has so many aspects to it, but an easily overlooked factor is alt text. Incorporating the appropriate alt texts for a page’s images has many advantages. Experienced healthcare content writing
Don’t Let Negative Reviews Put You Down, Make Them Work for You
One of the major tasks of healthcare search engine optimization companies is to monitor mentions of their client organizations online. Reviews are the first place to look. Positive reviews are great for the practice …
Is the New Interest Tag Feature of Facebook Important to Improve Traffic?
Utilizing social media in your digital marketing is a good business strategy because it helps in targeting prospective customers or patients. The most popular social media sites differ hugely by the level of usage in different …
How to Improve Your Medical Website’s Conversion Rate through Optimization
Any website’s conversion rate refers to the number of times your website visitors convert on an offer. When it comes to the medical industry, it is critical to follow the best practices for conversion optimization to reach the target audience ….
Is Bragging on Social Media Good or Bad for Medical Practices?
Medical businesses have now realized the importance of social media marketing and with new changes to Google’s search algorithm, it is more important than ever for medical businesses to engage in social media to boost medical SEO…..
Key YouTube SEO Tools to Improve Your Rankings
As discussed in our last blog, YouTube is one of the best platforms for long-term video engagement. The second most visited site on the web, right after Google, YouTube is a boon for digital marketers. Video marketing is a key SEO…..
Importance of Video in a Successful Online Marketing Campaign
The importance of video marketing cannot be overemphasized, particularly when considering the wealth of pure SEO benefits it gives you. When you really need to make your organization sustainable by bringing in more earnings, you need…
How Physicians Can Ensure HIPAA Compliance on Social Media
Social media optimization is one of the major elements of digital marketing for healthcare. The social networks serve as a great outreach mechanism in ways that conventional marketing just can’t. And for physicians and healthcare centers…
How to Launch Your Own Social Media Marketing Campaign and See It Succeed
Social media is no longer rocket science and every brand, in whichever sector they operate in, is very much into it. Every major brand is not just present, but also active across all major social media platforms and most of them have dedicated teams…
6 Ways to Easily Improve Your Social Media Engagement
Healthcare digital marketing needs to be dynamic because of the intense competition posed by hospitals, physician clinics, nursing homes and alternative health therapy institutions. A patient is spoilt for choice in deciding the treatment option…