Top PPC Advertising Practices for Dental Groups

Top PPC Advertising Practices for Dental Groups

Want to attract new patients to your dental practice but not sure where to start? Regarded as one of the prominent pillars of online digital marketing, pay-per-click (PPC) advertising for dentists can help attract and connect with new patients when they are actively searching for a dental practice online. In simple terms, PPC or pay-per-click is a unique internet advertising tool to direct...

2022 Social Media Trends and Best Practices

2022 Social Media Trends and Best Practices

Social media has become an integral part of people's lives and daily routines. There are many social media platforms and strategies that brands use to promote their products and services on social media. Social media marketing is undergoing rapid transformation due to increased usage and user expectations. Social media trends provide you the opportunity to experiment and connect with your...

Check Out the Not-So-SEO Checklist For 2022

Check Out the Not-So-SEO Checklist For 2022

Google changes its algorithm on a regular basis, and every now and then they release a more substantial update that aims to improve how it ranks various criteria in its search results. Google's algorithm updates are aimed at improving user experience and assisting people in finding the information they need as quickly as possible. Partnering with a reliable organic SEO company will help your...

What Strategies to Incorporate into Conversion Rate Optimization This Year

What Strategies to Incorporate into Conversion Rate Optimization This Year

Conversion rate optimization (CRO) is an essential strategy that helps businesses drive more revenue, build a loyal customer base, increase brand awareness, and improve the overall user experience. Today, customers have more options than ever before and you need to fuel your CRO efforts with data-driven insights. If you are a business owner who wants to get more people to your website, then...

12 Best Page Speed Optimization Tips

12 Best Page Speed Optimization Tips

Page speed measures the time that your web page takes to load. The pages of a website have different speeds due to factors such as images or scripts. Page speed optimization is one of the main factors for ranking on Google. Faster page speed enhances user experience which in turn improves search engine visibility, which is essential for boosting the reputation and credibility of your website....

How to Write Conversion Copy That Attracts Readers

How to Write Conversion Copy That Attracts Readers

Businesses that are strategizing their marketing efforts cannot ignore the value of user-centric content. In this digitally connected world, readers get hooked to quality the content tells the story of a brand or product which aligns with their needs. Powerful conversion copy is not only about quality content but also about content that drives the reader to take a specific action. Conversion...

LinkedIn Rolls Out Updates to its Sales Navigator Platform

LinkedIn Rolls Out Updates to its Sales Navigator Platform

LinkedIn Sales Solutions recently rolled out a series of updates to its sales navigator platform to help users find leads faster and boost efficiency. As an SEO company offering social media marketing services, we keep track of these social media trends to help businesses build their brand and connect with their audience. Ever since virtual selling became a trend, social media platforms such as...

Six Effective SEO Tips for Small Business in 2022

Six Effective SEO Tips for Small Business in 2022

In this world of digital marketing, small businesses are struggling to get the attention they need to grow and succeed. This is especially important for those whose customers search online before making a purchase. Search Engine Optimization or SEO is the key to success for small businesses as it helps to build a strong web presence and increase brand awareness. So, if you have a small business,...

Top 10 Keyword Research Tools for SEO

Top 10 Keyword Research Tools for SEO

Keyword research is one of the first and most important steps in SEO. Proper use of relevant keywords or phrases is essential to optimize your content for better ranking on search engine result pages (SERPs) that drives more traffic. Keyword research is the process of finding and choosing the keywords or keyword phrases that people use to search online for a specific service or product....

Top PPC Marketing Trends an Organic SEO Company Would Follow in 2022

Top PPC Marketing Trends an Organic SEO Company Would Follow in 2022

What would businesses do without pay-per-click or PPC marketing? The brand visibility PPC ads provide has made them one of the major services offered by even an organic SEO company. Top ranking performance in the organic search results is important, for sure, and will ultimately help your website and blog posts gain visibility, traffic and, eventually, conversions if your web pages are optimized...