When you are planning to establish a mobile presence for your healthcare business, an important consideration is whether to design a responsive website or create a mobile app that users can download, or perhaps both…
Difference Between White Hat and Black Hat SEO Techniques
Technology is rapidly changing and healthcare businesses are greatly relying on healthcare digital marketing to improve their reach and make services/products available to a large number of consumers…
Five Versatile Mobile App Development Frameworks
Mobile app development is one of the much sought after mobile SEO services because these provide an effective way of reaching out to targeted consumers. Healthcare digital marketing focuses on developing the best mobile healthcare apps and software…
8 Medical SEO Practices That You Should Discard
Today's businesses, particularly those in the E-Commerce sector, rely significantly on organic search traffic to grow their client base and revenue. Since the first page of search results receives an astounding 71% of all link clinks, performing well in SEO (search engine optimization) will usually get you a spot on the first page of search results. Many years ago, SEO was very different from...
How to Measure Your Conversion Rate Optimization
Conversion rate optimization (CRO) is a digital marketing technique focused on helping businesses gain more potential customers. The main goal of this strategy is to enhance the end user’s digital experience…
How to Optimize Your Conversion Rate
Conversion rate optimization (CRO) involves optimizing your landing pages, sponsored search ads, and overall website design to increase your conversion rate. This is something a digital marketing company can help you achieve…
What Is Conversion Rate Optimization?
The world is shifting from analogue to digital and this has led to a drastic increase in digital marketing for businesses. It helps in getting a custom strategy that will work to improve traffic and page ranking. But now it is no longer just about …
Why Optimize Off-site Content?
Offsite content is as important as onsite content and should be a major consideration of your SEO and the quality of the offsite SEO depends on the content written for the health content marketing. On-site and offsite content is important …
Getting to the Root of the Intrusive Interstitial Penalty
Medical SEO needs to keep itself abreast of Google’s algorithmic changes. One of the most recent changes deals with mobile websites and Google’s penalty on mobile web pages incorporating interstitials. Interstitials on mobile web …
Relevance of Live Videos in Healthcare Digital Marketing
Along with a perfect mobile optimized website and informative content sharing, live videos play a crucial role in digital marketing. A Cisco Study predicted earlier that by 2019, 80% of the world’s internet traffic will be video and online video …