The use of digital technologies surged in all areas after the outbreak of the Covid-19 pandemic, including the health sector. Email marketing, influencer marketing, content marketing, Search Engine Optimization (SEO) marketing, social media marketing, pay-per-click, and mobile marketing are popular digital marketing techniques. Email marketing has been found to be more effective than any other...
A blog post serves as an excellent platform to connect with your audience, helps in promoting products and services, and engage with your audiences or target market. Optimize your blog posts with relevant keywords to help the search engines identify your website, drive traffic, and rank high on the search engine results page (SERP). This way, your blog posts gain visibility and direct more...
Mastering ways to create a perfect outreach email is important to generate leads for your business. Implementing innovative digital marketing strategies to find and connect with customers can be a challenging task. The good news is that email marketing has a higher ROI than other channels. A search engine optimization company can help you boost your ranking with an effective email marketing...
Conversion rate optimization (CRO) is an essential strategy that helps businesses drive more revenue, build a loyal customer base, increase brand awareness, and improve the overall user experience. Today, customers have more options than ever before and you need to fuel your CRO efforts with data-driven insights. If you are a business owner who wants to get more people to your website, then...
A well-developed SEO strategy can improve your website’s ranking on SERPs and attract more traffic. A poor SEO strategy with SEO mistakes can negatively impact the ranking. Similarly, not updating your SEO strategy and not keeping up with the latest Google algorithm changes can also result in a poor SEO digital marketing strategy and affect your business. By associating with a reliable search...
Want to know how users and search engines interact with your site, the most active pages in your site that drive organic traffic, and the number of SEO visits to your site? The answer is there in your site’s log file. So, what is a log file? A log file is a server. Image source Log file records are collected and stored by the web server of the site, for a certain period of time. Professional...
The agencies SEO services market comprises both on-premise and cloud-based deployment SEO services by a digital marketing agency or digital marketing services company. According to Research and Markets, the agencies SEO services global market is expected to reach $83.7 billion in 2025 at a CAGR of 19.6%. The market reached $40.9 billion in 2021 from $37.84 billion in 2020, expanding at a...
Page speed measures the time that your web page takes to load. The pages of a website have different speeds due to factors such as images or scripts. Page speed optimization is one of the main factors for ranking on Google. Faster page speed enhances user experience which in turn improves search engine visibility, which is essential for boosting the reputation and credibility of your website....
This is a common question that pops up in a blogger’s mind frequently. A person actively writing blogs would have a huge number of write-ups in his feed which may have lost significance with the passage of time. However, if these blogs are the writer’s favorites, he/she would not want to delete them. There may be certain other blogs that have relevance for a longer period, and which could be...
In this world of digital marketing, small businesses are struggling to get the attention they need to grow and succeed. This is especially important for those whose customers search online before making a purchase. Search Engine Optimization or SEO is the key to success for small businesses as it helps to build a strong web presence and increase brand awareness. So, if you have a small business,...
