In today’s digital world, medical SEO has become a fundamental part of healthcare marketing. The internet has become the new path for businesses to share information and market their services. Concepts like artificial intelligence …
Say Hello to Yoast SEO 11.0 and More Efficient Schema Implementation
The new Yoast SEO 11.0 plugin can transform your healthcare digital marketingstrategy. The WordPress plugin has become a lot more attractive now because it offers more effective schema implementation. In fact, it is the first WordPress …
Grow Your Healthcare Business with LinkedIn & Other Social Media Avenues
Social media plays a critical role in how people interact with each other and for businesses it influences how companies interact with potential customers. It is a powerful tool for organizations to reach the target market and many social media platforms…
Key Strategies for Outsourcing Healthcare Software Development
The surge in information technology and easy access to a variety of information has forced business entities to go digital and the healthcare industry is no different. As more and more number of people now rely on Google for medical information, it has …
March Algorithm Update Explained by Google as Broad Core Update
Health content marketing depends a lot on how the pages of the healthcare website perform in the search rankings. But with Google updates being launched every now and then page rankings could drop or rise, making audience…
As Google+ Closes, There Isn’t Much Time to Migrate the Data
Google Plus was once part of all healthcare SEO strategies. But not anymore. Guess you’d already have known that Google Plus is closing. While the stated reason behind the phased closure of Google+ is privacy compromise….
An Overview of Link Building Techniques to Use in 2019
“Link building” – never leave it behind as an old strategy that has been a part of SEO for many years. Back links are Google’s Reputation Management Tool. With the presence of relevant links on the site, users are able to get around more….
How Healthcare Businesses Should Invest In Digital Marketing
Smartphones, social media, and other technological advancements have made healthcare digital marketing all the more relevant today. Medical practices and healthcare organizations now find their customers….
How to Optimize Your Content to Answer Readers’ Questions
“The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.” – Jamie Turner, an internationally-recognized author While content writing plays a key role in today’s digital marketing, writing….
How to Optimize Your Medical Website the Right Way for Google
Today when someone wants to go to a doctor, they first go online to look for a good doctor, check user reviews and then make an appointment. 73 percent of patients turn to search engines to locate a health practitioner and 89 percent….