2018 is set to be the year when mobile and cross-device website usability would become the defining factor. The emphasis is not on inbound links and keywords alone, but also how easy and pleasant the website…
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Tips to Consider When Choosing a Web Designer [Infographic]
Website is typically the first place, where customers or clients come in contact with your service. Just like other professionals, healthcare providers should also stay connected with patients as well as other providers utilizing the latest technological…
Could a Fake News Algorithm Update Be Coming in 2018?
SEO for doctors and medical practices keeps evolving because of the need to stay ahead of the competition in the SERPs and local search. Algorithmic changes are constantly being introduced. This year you could see Google coming up with a solution…
Why You Need Progressive Web Apps in 2018
Digital marketing for healthcare is all about mobile these days. With the expected launch of Google’s mobile-first index not so far away, the future is certainly mobile. SEO innovations will most certainly involve…
What Is the Mobile-first Index? Tips for Webmasters
Running a healthcare website is a dynamic task since new search innovations keep altering the healthcare SEO landscape. Google has been making some changes to serve the mobile searching user base more. The mobile-first index could be here anytime…
12 Effective Ways to Improve Your Content Marketing and SEO
Since the rise of the term content marketing, there have been many discussions about the end of SEO. But the truth is SEO and content marketing work together, or you may even say that content marketing is a part of SEO…
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Top 5 Healthcare Digital Marketing Strategies to Consider [Infographics]
Medical SEO, an essential criterion for medical practices and medical businesses involves the use of certain marketing strategies to increase the online visibility of your medical website. Year by year, new healthcare digital marketing trends…
How to Make Social Media Marketing for your Healthcare Business More Rewarding
Social media marketing refers to the use of social networking sites such as Facebook, Twitter, LinkedIn, YouTube and Pinterest to engage your targeted audience and promote your business. Although these social media sites were originally…
The Role of HIPAA Compliance in Medical Website Design
Better healthcare SEO, a responsive design, and an easy to use interface may not be enough for a physician or hospital website to meet the expected standards. Health Insurance Portability and Accountability Act (HIPAA) compliance matters…
How to Optimize Your Medical Website for a Future Dominated by Voice Search?
Healthcare SEO needs to keep evolving as new trends appear in search. In 2018, you need to ensure that you are prepared for the changes predicted to impact online search. Your medical website must continue to be relevant and serve the needs of your target…