Though most businesses use social media marketing, few actually excel at using this marketing strategy in the right way and get quickly discouraged when there are few or no positive results. Social media marketing is one of the …
How to Turn Podcasts into Top Quality Blog Posts – Top Strategies
Regarded as an important element of any digital marketing campaign, content marketing helps establish brand reputation and lets you connect with specific audience groups. Nowadays, businesses are giving huge emphasis …
Key Tips for Medical Websites to Keep Up with Google Updates and Improve Ranking
With an ever-increasing number of internet users, a robust online presence is important for medical professionals. Today, most patients search online thoroughly before booking an appointment with a doctor …
How to Improve Your Medical Website’s Conversion Rate through Optimization
Any website’s conversion rate refers to the number of times your website visitors convert on an offer. When it comes to the medical industry, it is critical to follow the best practices for conversion optimization to reach the target audience ….
Tips to Create a Good Blog Post for Your Medical Practice
A decade ago, blogging was an activity relatively undertaken by political pundits and online dairy writers. Today, it is mandatory for any business. If you own a healthcare business and wish to build a robust presence online…..
A Look Back at Google’s Algorithmic Shocks of 2018
Much of digital marketing depends on success in mastering SEO. And that requires a clear understanding of the algorithmic changes or updates constantly churned out by the world’s most popular search engine, Google. The one thing….
How to Make Social Media Marketing for your Healthcare Business More Rewarding
Social media marketing refers to the use of social networking sites such as Facebook, Twitter, LinkedIn, YouTube and Pinterest to engage your targeted audience and promote your business. Although these social media sites were originally…
Direct-to-Patient Digital Marketing: The New Frontier of Healthcare Growth
Today the healthcare industry relies more on social media for digital marketing and some pioneering companies have led the way forward in the Direct-to-Patient Digital Marketing Market according to a recent Persistence Market Research report…
What Is Conversion Rate Optimization?
The world is shifting from analogue to digital and this has led to a drastic increase in digital marketing for businesses. It helps in getting a custom strategy that will work to improve traffic and page ranking. But now it is no longer just about …
Relevance of Live Videos in Healthcare Digital Marketing
Along with a perfect mobile optimized website and informative content sharing, live videos play a crucial role in digital marketing. A Cisco Study predicted earlier that by 2019, 80% of the world’s internet traffic will be video and online video …