Update As On March 27: Google Completes March 2025 Broad Core Update after Two Weeks Google has concluded their first broad core update of this year, causing a noticeable shift in search rankings. The March 2025 Core update, which began rolling out on March 13, was completed exactly 14 days later on March 27, 2025. The update impacted various industries and website types, including retail,...
In a significant move to enhance web masters’ control over their content's interaction with Google's AI-driven features, Google has revised its robots meta tag documentation. This update coincides with the rollout of AI Mode via Google Labs, introducing new tags that allow webmasters to manage how their content appears in AI Overviews and the experimental AI Mode. Businesses can partner with SEO...
In today’s digital content landscape, YouTube has become one of the most powerful platforms for brands, content creators, and marketers. With millions of videos uploaded daily, getting noticed and attracting viewers require more than just creating and sharing content. Behind every successful video lies an effective SEO strategy and a deeper understanding of the latest trends driven by platforms...
The advent of generative AI has significantly transformed the way internet users conduct searches and discover information online. Unlike traditional search engines that primarily return lists of links based on keywords, generative AI allows for more interactive and personalized responses. It can generate detailed explanations, summarize vast amounts of content, and even create entirely new...
Are you loading all your SEO eggs in Google’s basket? For years, Google has been the holy grail for worldwide web-based search, and while SEO literally revolved around the monopoly of this search giant, the trends are now taking a major shift. For the past half a decade, traditional SEO strategies are no longer enough to capture your audience’s attention. Why? Because they are now fragmented...
In the ever-evolving realm of digital marketing for healthcare, Artificial Intelligence (AI) is emerging as a transformative force. Right from personalized patient experiences to data-driven decisions, AI is revolutionizing how healthcare providers connect with their patients. A critical aspect to staying ahead in this competitive landscape, leveraging AI enables more targeted and customized...
Creating high-quality content isn’t just about writing well—it’s about backing your insights with data and research. Whether you're crafting blog posts, social media updates, or long-form articles, data-driven content helps establish credibility, improve engagement, and boost SEO rankings. By leveraging the right research techniques, you can create compelling, informative, and persuasive content...
In today's digital age, healthcare organizations are increasingly turning to pay-per-click (PPC) advertising to reach potential patients. With the right strategy, medical PPC marketing can be an effective way to drive relevant traffic, increase patient acquisition, and improve return on investment (ROI). Planning PPC campaigns strategically is crucial to manage them properly. However, many...
Apps are everywhere—literally for everything. From messaging, ordering food, to banking, space explorations and even to track your snoring; mobile apps have transformed our lifestyle over the past decade. While we credit smartphones for this change, it’s actually these apps that have made smartphones become one of the most central parts of our modern lives. Everything has become compact and...
On February 6, 2025, Google released an updated guide on integrating Google Analytics 4 (GA4) and Search Console (GSC) data. The search engine giant announced this update through their latest documentation update page, explaining the reason for revision as follows: “Using Google Analytics and Search Console together can help you understand how people discover and experience your website, which...
