Google Rolls Out August 2025 Spam Update

Google Rolls Out August 2025 Spam Update

Google started rolling out its August 2025 spam update on August 26th at 09:02 PDT. This marks the first spam-related update of this year, coming 8 months after the December 24’ spam update. Unlike the last spam rollout, which wrapped up in seven days, Google has confirmed that this rollout may take several weeks to complete. Publishers can hire affordable digital marketing services to stay on...

Google Rolls Out Preferred Sources Update

Google Rolls Out Preferred Sources Update

Google rolled out a new search feature called “Preferred Sources” in the Top Stories section on August 12th, 2025. What started as an experimental Search Labs tool is now a live add-on feature available to all signed-in users, giving them direct control over their news feed. This new tool allows you to select your preferred news outlets, ensuring your content appears more prominently in the...

Google to ChatGPT: How to Stay Visible in the AI Search Era

Google to ChatGPT: How to Stay Visible in the AI Search Era

Not too long ago - maybe, five years back - the ultimate digital bragging right was “We’re on page one of Google.” Fast forward to today, and the table has turned on its head. You could own the top spot for your industry’s biggest keywords, but if AI platforms like ChatGPT, Claude, Gemini, or Perplexity aren’t mentioning you, you might as well be invisible to a growing audience that never even...

Combating the Impact of AI-Generated Content on SEO

Combating the Impact of AI-Generated Content on SEO

The emergence of AI-generated content and SEO has raised both excitement and concern for marketers, SEO specialists, and content creators. While artificial intelligence offers convenience and speed, it also introduces challenges, especially when it comes to search engine rankings. For businesses that rely on online visibility, navigating this new terrain requires a well-informed strategy. That’s...

Is Google Prioritizing Cornerstone Content in AI Search Results?

Is Google Prioritizing Cornerstone Content in AI Search Results?

What if I tell you that you had a potential weapon in one of your digital marketing arsenal (website) all the time, that could potentially outsmart Google’s AI search? It’s called Cornerstone Content. And in the upcoming age of cornerstone content in AI search, this weapon will be your best defense against going invisible. With AI-generated results taking the center stage in search (even before...

How to Build Multilingual SEO for Clinics Serving Diverse Populations

How to Build Multilingual SEO for Clinics Serving Diverse Populations

Healthcare businesses are increasingly relying on online advertising in the pursuit of a new patient base. Content marketing, social media posts, and paid ads are all effective methods that provide considerable results in the competitive healthcare market. However, these digital marketing strategies impact only specific targets of the audience, the English-speaking demographic. While English is...