Digital Marketing Blog

We bring together SEO experts, doctors, healthcare professionals, content writers and software professionals to give you valuable insights, industry relevant knowledge, advice and how-tos in medical website marketing, apps, software development and SEO.

How Website Design Changes Can Impact SEO Performance

A business website is, no doubt a great marketing tool and asset for any organization. A website can be redesigned for many reasons – as an investment for your future business or to make the website more visually appealing…

3 Web Design Tips to Improve Website Conversions

More and more number of people and prospective patients are accessing the Internet. It is becoming increasingly important for websites to provide a web presence that provides the best user experience. Therefore having a solid online marketing strategy…..

How to Enhance Online Visibility of Your Healthcare Website in 2017

In today’s digital world, medical SEO has become an integral part of healthcare marketing. The internet has become the new path for businesses to market and operate their products and services. Therefore online visibility…

How Healthcare Businesses can Strengthen their Social Media Marketing

While the nation’s healthcare industry is growing, the market conditions are also changing which necessitates strong social media marketing alongside search engine optimization. Digital marketing for healthcare has become crucial….

The Need for Content Optimization in HealthCare Marketing

The world is highly dependent on technology and this has become an integral part of healthcare as well. Medical website optimization is a major part of digital marketing for healthcare. Patients use the internet to find physicians….

Latest Trends in Mobile Application Development

Mobile app development plays a crucial role in enhancing your medical business as these help to engage with potential patients and healthcare customers. The world of technology has changed drastically, and now you have…

Tips for Digital Marketing in Healthcare

Over the past few years, digital marketing has been playing a crucial role in almost every industry. Currently the healthcare industry is facing a drastic shift from analog to digital technology and digital marketing for healthcare helps hospitals….

Try these UX Steps to Improve Your Website’s Performance

Medical SEO is an extremely competitive arena since healthcare centers, physician clinics and hospitals are all carrying out various kinds of medical marketing to attract targeted traffic by advertising personalized care, unique treatment protocols…

Why SEO Is Complex and High Rankings Do Not happen Overnight

Medical SEO is a series of tactics aimed at increasing the visibility of your website in search engine results and improves your chances of being found when prospective patients are searching for treatments and services. It is the process by which…

Tips to Improve Organic Traffic Using Underperforming Content

The healthcare industry is undergoing drastic changes as the years go by with advancements in technology and innovative treatment modalities. A significant development is the way in which healthcare consumers’ approach towards…